“A powerhouse… B2B couldn’t have a smarter, more engaging or more dedicated advocate
driving them to adapt to today’s technologies, and inspiring them to advance their businesses.” (all buzz here)
The high-energy, highly engaging marketer known simply as “CK” guides B2Bs through the opportunities and complexities of modern marketing (and modern technologies). An impassioned voice in B2B, CK’s insights and personality have made her a popular speaker, writer, adjunct professor and industry advocate for marketing innovation in the often-overlooked, but forever fascinating world of B2B.
For over 17 years, 12 of which through her own business, she has worked with Fortune 500s, mid-sized enterprises and start-up companies in industries spanning technology, media, mobile, life sciences and professional services. Her projects include IBM, Verizon, Johnson & Johnson, Ingenix, ClearPoint, FCG, ISI, Symbol Technologies and the Syndicated Network Television Association—an organization of the top TV studios including Paramount, Warner Bros., Disney and NBC-Universal.
Praised for her smarts, passion and energy, CK has presented at Microsoft, Johnson & Johnson, Neutrogena, Cisco, Sun Microsystems, The American Marketing Association, Business Marketing Association, as well as Rutgers University, Stanford University and The United Nations. CK’s seminal industry guide, The Mobile Revolution & B2B, provides executives with a framework for navigating the dramatic shifts and harnessing the unprecedented opportunities that mobile is driving across their executive audiences.
Her views and advice have been cited in Inc. Magazine, BtoB Magazine, Mobile Marketer, Chief Content Officer, IDG, Folio Magazine, The New York Post, MarketingProfs, MediaPost, iMedia Connection, and Tactics Magazine. Her insights have been quoted in books including The New Influencers (Quill Driver Books, 2007), Join The Conversation (Wiley, 2007), Content Rules (Wiley, 2011) and The B2B Social Media Book (Wiley, 2012).
Based in New York City, she works with companies in the U.S. and abroad.
